SITUATION:
The producers of the Women in Business Symposium, an
annual San Diego conference showcasing high caliber professional
speakers addressing the concerns of business women today, wanted
to create a professional looking identity that would help them
develop greater awareness of the Symposium.
CHALLENGE: Although the Symposium provided
a valuable service, it did not have the capital required to purchase
the professional services sought.
SOLUTION: As a strong supporter of women's
issues, Marketingweb stepped in on a pro bono basis to develop
the identity package for the Symposium. The development included
the company logo, print materials, and original website. The
Symposium producers honored Marketingweb's founder, Diane Watlov-Collins
at Women in Business Symposium 2002 as the "friend
and mentor who put them on the map," and expressed their
gratitude for the generosity of Marketingweb in the community
service performed.
We, at Marketingweb considered it an honor and
a privilege to serve.
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